🌱 Weed pressure doesn’t wait and neither should your management plan

Roberto Racho, Sales & Agronomy Associate with PRIDE Seeds in Western Canada, shares key insights on staying ahead of weeds early to protect crop health and yield potential all season long.

As planting season continues across Western Canada, weed pressure is already becoming a major focus in the field.

Warm temperatures, changing moisture conditions, and rapid crop development can all create an environment where weeds emerge quickly and begin competing with crops almost immediately. That’s why early planning and timely management decisions are critical to protecting crop performance and preserving yield potential throughout the growing season.

In this latest FieldTalk video, Roberto Racho, Sales & Agronomy Associate with PRIDE Seeds in Western Canada, discusses the importance of taking a proactive approach to weed management from the very beginning of the season. Rather than reacting once weed pressure becomes visible across the field, Roberto emphasizes the value of having a strong management strategy already in place before problems begin to escalate.

A key focus of the discussion is the role of both pre herbicide and post herbicide applications in an effective weed management program. Roberto explains that starting clean with a strong pre herbicide foundation can help reduce early weed competition and provide crops with the opportunity to establish themselves under more favourable conditions. Early weed control is especially important during critical crop growth stages when competition for moisture, nutrients, and sunlight can quickly impact plant development.

As the season progresses, post herbicide applications also play an important role in maintaining clean fields and staying ahead of emerging weed pressure. Roberto highlights the importance of timing these applications properly and continuing to monitor field conditions closely throughout the season. Delayed applications or missed timing windows can make weed control more difficult and potentially impact overall crop performance later in the year.

At PRIDE Seeds, being true Partners in the Field means supporting growers not only at planting, but throughout every stage of the growing season. From agronomic support and field observations to practical management discussions, the PRIDE Seeds team continues working alongside growers to help make confident decisions when timing matters most.

Watch the full video below: